Hello friends.
We would like to publicly acknowledge a change in our professional accreditation. As of October, 2018, our four coaches (Katherine Bickford, Gwyn Brookes, Kelly Bryant, and Jeremy Tully) no longer hold the Starting Strength Coach credential.
We decided to part ways when it became apparent that our values, both individually and as Bay Strength, had diverged significantly from those of The Aasgaard Company and Starting Strength.
We are grateful for our time as Starting Strength Coaches and wish well for everyone involved with the brand and organization.
We would like to reaffirm our shared values, which are what brought the four of us together under one roof. They will continue to be what hold us together, direct our decisions, and drive us forward. Our values include the following core tenets:
We believe that every person can be a strength athlete.
We believe every person has a right to bodily autonomy.
We believe women.
We believe that Black Lives Matter.
We believe that people of all genders have a right to the language and bathroom of their choosing.
We believe that a person’s value does not correlate with their proximity to manliness.
We believe every person has a right to set boundaries, and have those boundaries respected.
We believe that gyms should be affirming, safe, and welcoming places.
We believe in diversity, equity, and inclusivity.
We believe in the transformative power of strength for all people.
Thank you for reading.
With love,
your Bay Strength coaches.
Love it
Love your values!
Boom. Love you guys
Love this message and have nothing but admiration for you all.
Thank you Bay Strength! So happy you are a voice in the strength community!
I’ll be honest, I hadn’t heard of Bay Strength before today, but thank you for believing in something and sharing your values. Keep up the good work making our communities and individuals stronger.
Well said
What happened?
We’re not going to comment on anything specific. We decided to leave to better serve our clients and community in the way we see best.
Well done, Bay Strength! Can’t waot to drop in and meet you guys the next time we’re in SF.